Women Behind the Wheel: How Market Leaders Attract and Retain Women Drivers
Women in Trucking Careers Have Doubled – What Now?
The female professional driver workforce has nearly doubled in just four years. This massive shift in the driver workforce presents carriers with key opportunities and challenges.
Join TransForce, UPS and Kellylynn McLaughlin, OTR driver at Clean Harbors and Women of Trucking Advisory Board Member at FMCSA, in a discussion about how leader companies are helping women break down barriers and succeed with ongoing driver recruitment and retention.
After watching this webinar, you will learn:
- The systemic barriers and challenges women face in becoming and succeeding as professional truck drivers.
- How leader companies are adapting their strategies to alleviate these barriers.
- The recruitment tactics your business must adopt to attract female drivers.
- How to develop customized programs to better retain your female workforce.